TIMES ARE CHALLENGING…
…so ensuring that your website is properly ranking in search engines such as Google is more essential now than ever before. Being among the top ten results can mean everything to your business. But how can you get your website in the search results of key search queries?
In these days when the digital show an massive impact on traditional marketing, do you get the feeling of having just missed the train? How do you know if your website is returning the time, money and effort you put into it – are visitors returning the investment?
If these questions got your attention, SALO Consulting is here to provide the answers, never leaving you stranded asking for the “how to”.
Search Engine Marketing
Search Engine Marketing is the way we prepare and manage a website in order to make it more attractive to search engines. Optimizing your site for search engines or more accurately the people using search engines, will bring you and your business real success. SALO Consulting work with companies in a wide range of vertical markets, ranging from small business to Fortune 500.
Information Architecture is the art of organizing content and the science behind structuring information, and at the same time emphasizing the user experience. Most visitors only notice the architecture when it's poor designed and stops people from finding the relevant information. A good information architecture enables visitors to navigate logically throughout the site, confident in finding the required information.
Web Analytics is not just about collecting web statistics. It’s about the right kind of data and being able to analyze data for improving ROI and turn visitors into customers. Setting up reporting suites and implementing campaign tracking's are equally important for better understanding the websites clientele. SALO Consulting have long experience and expertise in Omniture SiteCatalyst and Google Analytics.