Facebook recently introduced their graph search feature, which enables users to search virtually anything related to their friends. It is possible to find everything from interests to photos and places. Microsoft’s Bing will also be incorporated into the Facebook graph search. (Many users don’t realize that Microsoft holds a small percentage of Facebook!) The search [...]
Read More» Posted by Ashley Baker | 0 commentsThe dream of every keywords advertiser is completely owning a popular word – just imagine having the term “SERP” – you’d pull every SEO-interested person to your landing page at least once. Getting a good unique word and owning it is kind of hard, though. All the good ones seem to be taken somehow. So [...]
Read More» Posted by André Mabande | 0 comments
So, you have a site and you want it to expand – just add more content, right? Cause adding content to the site isn’t a problem: Storage is infinite and band-width is cheap. Even producing the content can be relatively low-cost (especially if you do it yourself). So there’s no problem with adding new pages [...]
Read More» Posted by André Mabande | 0 commentsWordPress backup plugins enables site owners and blog administrators to safely backup files and databases, to prevent losing entire WordPress installations and sites to occasional server errors and Hackers. Also, it’s recommended that you backup your WordPress installation and database before upgrading to the latest version of the Content Management System (CMS). WordPress is by [...]
Read More» Posted by Per Salomonsson | 0 commentsIs it possible to blend SEO and user experience together in such a way that you achieve the SEO results you want and your readers and site users still have a positive experience at the same time? Many websites and web marketers throw up their hands and simply conclude that it is impossible to give [...]
Read More» Posted by Per Salomonsson | 0 commentsInfographics, as we’ve previously written about, are a wonderful way to convey complex information in an accessible way – when correctly used. In this post I’ll give a couple of examples of good design and a couple of pointers for when you create your own. Three “classic” examples of infographics One of the top infographics [...]
Read More» Posted by André Mabande | 0 commentsA/B testing is a way to experimentally decide which of two designs is the more efficient at driving traffic to a specified goal. In it’s simplest form it’s set up to divide the visitor flow into two groups, sending one group to each design and measuring which of the designs that has the highest conversion [...]
Read More» Posted by André Mabande | 0 commentsThe actual process of search engine optimization can get pretty technical and confusing fast and you may not have the expertise or the time to deal with this in your own business. In fact, it can be said that if you leave your site un-optimized for keywords, you will be missing out on a lot [...]
Read More» Posted by Barbara Miller | 0 commentsCan blogging help you improve your SEO? The short answer is, “Most definitely.” You might not instantly think about the relationship between SEO and blogging, but one certainly exists. Blogging will help you get noticed by search engines and, in this article, we are going to dive in and explore the key reasons that this [...]
Read More» Posted by Per Salomonsson | 0 commentsThere are many different components that go into building a successful, robust and consistent online marketing campaign. For those looking to generate long lasting results that build traffic over time, there are many successful tools that can be employed. One of these tools comes in the form of infographics. Now you may not have used [...]
Read More» Posted by Ashley Baker | 0 commentsTo get back to the promise in the post 7 metrics for your social media campaign, this will be about the tools. So here we present a list of 4 free tools for measuring your social media campaign. Most of these also have a paid version, but for a smaller company the free tools work [...]
Read More» Posted by André Mabande | 0 commentsThrough Social Media Marketing, more and more businesses are realizing that one of the best ways of reaching out to new clients and retaining current ones, is to engage with them on the plethora of social media sites available. There are in general three types of social media marketing sites: Social Networks Link Aggregators Content [...]
Read More» Posted by Barbara Miller | 0 commentsWhen setting up your website/app or whatever great stuff you are working on, applying analytics is often done at the end and without too much concern. However it pays off spending some time before you implement your tagging solution to design what is best for you. Create a document that dictates URL structure Any website worth visiting has [...]
Read More» Posted by Rikard Hellerfelt | 0 commentsAs the number of websites on the Internet increased over the last decade, a variety of search engines became popular for finding and distributing content for web users. The main search engine used by most of the world is Google, however, both Yahoo! and Bing are also very popular among large demographics of users. Companies [...]
Read More» Posted by Barbara Miller | 2 commentsSo, you’re all set up to launch your first campaign through social media, of course hoping it will go viral. But what if it doesn’t rack up ten billion hits in the next few days – is it a total loss? Of course not! You can still evaluate the effort and get important insights into [...]
Read More» Posted by André Mabande | 1 commentsSetting up Google Tag Manager is actually pretty easy, and it doesn’t require very much of technical skills to get started with your account and the new concept container tags. This guide covers 4 simple steps to setting up Google Tag Manager on your site, and the only thing you need …is a Google account. [...]
Read More» Posted by Per Salomonsson | 0 commentsHave you ever found negative statements about your business on the Internet which you are not able to do anything about legally? Have you ever wanted a way to make sure that potential clients do not have a bad opinion about your business if they come across unjustified complaints about your products and services on [...]
Read More» Posted by Barbara Miller | 0 commentsBefore you create your website, you will need to pick a good domain for it. A domain is an address that potential clients will need to type into their browsers to find your web page. While it is often advisable that your domain name simply be the name of your business, there are many factors [...]
Read More» Posted by Barbara Miller | 0 commentsThe world of SEO (Search Engine Optimization) can be quite complex, but it doesn’t have to be, and even a small portion of SEO knowledge can generate a big difference in the end. Most people can easily understand the basics of Search Engines and there are plenty of good resources available for free on the [...]
Read More» Posted by Per Salomonsson | 0 commentsBefore you hire a SEM company, you might want to do a bit of investigation on the Internet to get an idea of what needs to be done to get your site higher up on the rankings. In this article you will also see how you can look up effective keywords that will allow you [...]
Read More» Posted by Per Salomonsson | 0 commentsThese days, a huge number of people are using mobile devices such as iPhones, Android Smartphones and tablets to access the Internet. A website formatted in a traditional way will often not display correctly on these devices and this could turn potential clients off your products or services. You need to make it a priority [...]
Read More» Posted by Barbara Miller | 0 commentsTwitter just announced that the company moves towards interest based twitter Ads and targeting, advertisers can now target promoted tweet campaigns based on “interest”. Not only do the company roll out two types of interest based targeting, they’re also lowering the minimum bid amount to 1 cent. Two types of Interest based Twitter ads For a [...]
Read More» Posted by Per Salomonsson | 1 commentsIf you don’t set up a preferred domain, search engines may treat www and non-www versions of your domain as two independent websites. You might ask, but why should i care? It may not look like a problem because visitors to both domains are still able to reach your website and browse your content, but having [...]
Read More» Posted by Per Salomonsson | 0 commentsThe world of SEO (Search Engine Optimization) can be quite complex, but it doesn’t have to be, and even a small portion of SEO knowledge can generate a big difference in the end. Most people can easily understand the basics of Search Engines and there are plenty of good resources available for free on the [...]
Read More» Posted by Per Salomonsson | 7 commentsAs a whopping 95% of Swedish marketing directors consider social media mentions to be of importance for how the brand is percieved and four out of five saying the brand is affected by how it’s acting online, there is little option than to take to the social seas and take control over how you are percieved. [...]
Read More» Posted by André Mabande | 3 comments
21
SEO-friendly management of your user comments
Search Engine Optimization / Social Media
User comments can be a great benefit for business. And as some sites practically live off their comments, with almost all their organic traffic coming from search engines picking up on the user generated content, it’s important to get the right stuff – whether it’s regular comments or reviews. So what can be done to [...]
Read More» Posted by André Mabande | 0 comments