Digital Analytics Specialist
As the Digital Analytics Specialist you will be joining a company with high growth ambitions. You will be responsible for the daily operations with regards to setting up, implement & secure our clients web analytics framework.
Digital Analytics lies at the very core of many of our clients digital business and considered a crucial function within all of their digital marketing activities. Therefore it’s vital that both from a technical and statistical perspective, you have a good relationship with the client’s internal stakeholders, communications, digital marketers, IT and other external agencies.
The role of the Digital Analytics Specialist requires operational know-how in the below areas of expertise:
- Maintenance & configuration of the primary measurement tool (Google Analytics).
- Maintenance & configuration of the tag management tool (Google Tag Manager).
- Interpret requirements & specify KPI’s, metrics, goals, events, segments and filters.
- Data visualization & reporting, creation of dashboards and share actionable insights/analysis.
- Passionate about helping business stakeholders bring value from their data.
- Analytical, numerate & professional.
- Ability to explain complex concepts in non-technical language.
- Thrives in creating and defining his/her own role.
- Strong interest in growing your own technology, industry, management and leadership skills.
- Ability to work creatively and analytically in a fast-paced environment.
- Good listening skills and an ability to ask questions and probe to uncover issues.
- Experience of defining new operating models & workflows.
- Experience from working in project teams and ability to be proactive and self-propelled.
- Fluent writing/speaking in English (and/or Swedish). Fluency in one or more of the following additional languages is a plus: Danish, German.
- We expect a relevant university degree or professional certification, in addition to 3 years of work experience in the field of Digital/Web Analytics.