[caption id="attachment_1738" align="alignleft" width="115"] Image courtesy of lokeshdhakar.com[/caption] There are many different components that go into building a successful, robust and consistent online marketing campaign. For those looking to generate long lasting results that build traffic over time, there are many successful tools that can be employed. One of these tools comes in the form of infographics. Now you may not have used infographics for online marketing before, but rest assured this is an effective and cost-effective approach that is worth exploring. Let’s take a look at infographics and why you might want to build them into your online marketing endeavors. After all, infographics haven’t become wildly popular by accident!
One of the key reasons that infographics have enjoyed such a rapid growth in popularity is that they are easy and fun for people to share. Since these images convey information easily and in a fashion that is quickly digestible, they are wildly popular in social media. Sites such as Facebook, Twitter and Digg all see a great deal of infographics used. When many inbound links go directly to your site, it will greatly assist your SEO.
Infographics Are Visually CompellingNot all infographics are visually compelling. But the good ones, the ones that drive lots of traffic, are visually interesting and serve to grab a web surfer’s attention. Most people are very visual. The simple fact is that images stand out. Text online is "very 1998," and people now expect much more in terms of presentation. If you can write compelling text and also have an eye-grabbing image, infographics will deliver. Some great Infographics throughout the year
- Metallica’s Concert History from 1982 to 2012
- If the World were 100 People
- The Evolution of the Summer Olympic Games